Comfortably Mid
✳︎
Hamms
✳︎
Comfortably Mid
✳︎
Hamms
✳︎
Comfortably Mid ✳︎ Hamms ✳︎ Comfortably Mid ✳︎ Hamms ✳︎
Midwestern, Midcentury, middle-of-the-road mid.
AD: Suma Jane Dark
Hamm’s is here to remind you that the middle isn’t something to pass through, it’s something to arrive at.
Midnites Basement Crawl
Midwestern basements, turned into bars. Shag rugs, old couches, half-priced Hamm’s, and bartenders in Comfortably Mid merch. Nothing fancy. That’s the point. And did we mention, there’s swag? Oh yeah! Glasses, matchbooks, coasters, and tote bags for the memories…and the gram.
The Midmaps App
The Hamm’s MidMaps App points you to bars and restaurants that serve Hamm’s, but only the ones that fall comfortably in the middle: three and a half stars or less.
Comfortably Mid Merch Line
A collection of deadstock vintage and salvaged clothing, houseware, and accessories inspired by Hamms’ Midwestern ease.
Repurposed, reworked, and of course, comfortable.
Grocery Store Makeunder
Grandpa’s basement in the middle of the grocery store? You betcha! Hamm’s is setting up an in-store ode to the middle. Featuring refrigerator glass clings and a midcentury couch for a mid-shopping break.
@weheartmid
@weheartmid will feature user-submitted photos of the liminally mid spaces they love. A quiet celebration of the ordinary beauty found in the middle.